Convert shortcomings into advantages without lying
Tuesday, February 3rd, 2009Here’s an interesting article talking about how to work on some of the perceived disadvantages of working with a small company.
Excerpt:
Tiny startups will always have shortcomings compared to the big boys.
Three people can’t run 24/7 tech support. A single consultant cannot always answer the phone. Software might have more bugs and fewer features than the competition.
Your customers know it, and you get to hear about it.